After the enforced 18 months Covid break, the ACUMEN BUSINESS CONVENTION 2021 held its special back from Covid celebration with almost 300 decision makers from across the region.

After a warm welcome by tribal zebra people, delegates sat down for a scrumptious lunch and drinks at the Grand hotel, Brighton. Zebra dancers came on stage to give a wild and exhilarating dance performance, wowing the audience and getting everyone energised for the afternoon. Delegates also enjoyed the wonderful Marta Scott Dance Company bursting onto the stage in samba moves, joined by the very special “dancer” Julian Caddy, CEO of Brighton Fringe, who looked like a pro with his samba groove!

The 18 months Covid delay was certainly worth the wait! A double whammy for this special occasion with top Keynote Speakers Leon Taylor, an Olympic medalist, who shared his inspiring journey which captivated the audience and Justine Roberts, founder of Mumsnet, who shared her fascinating business story. The big stage also featured the one and only Charita Momma Cherri Jones who spoke with so much passion about her learnings and Peter Turley, who was flown in especially form Ireland, who got the audience on their feet with his incredible presentation. To kick off, Penina Shepherd, CEO & Founder of ACUMEN BUSINESS LAW & ACUMEN PEOPLE, motivated everyone with her enthralling talk “Hope often rises like a phoenix from the ashes of shattered dreams” reflecting on the ashes of the last 18 months that we are all coming out of, in one way or another.

As well as the thought provoking speakers on the big stage, the day also showcased the Arena Speakers, featuring local heroes in TEDx style talks. These all facilitated by esteemed guest speakers all experts in their field, sharing invaluable knowledge and experience making these sessions a very useful bonus section of the day.

Last, but certainly not least, there was the FreePlay session with abundance of quality networking opportunities such as speed networking and great interaction in the “Chill Room”.

Hosting the day was the incredible MC that is Nimmy March, a professional reporter on major media outlets, she really did get the convention rocking and rolling. Unleashing positive vibes she made sure everyone made meaningful new connections and had an awe inspiring fun packed day.

The ACUMEN BUSINESS CONVENTION once more delivered its manifesto, which is to educate, inspire, connect and entertain. It certainly did all that sparkled with surprises and acumen magic!

Penina Shepherd, Founder of ACUMEN BUSINSS LAW said, “After the cancellation of the 2020 convention, it was truly magical to see nearly 300 business leaders get together again, all sharing the experience and making new meaningful connections. That’s what makes the convention so special. It’s been an amazing ‘come back form covid’ celebration and we cannot wait for the next convention in the spring 2022!

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